Social Media Content Calendar 2019

If you want to succeed in Social Media Marketing, you need to be ready and prepared to strike at the right time

Those who are in the Digital Marketing Industry already know the importance of a Social Media Calendar, especially if you’re in India, where every celebration is taken to new levels online.

Whether you’re a brand manager, account manager, digital marketer, business owner, or an entrepreneur, I want to make sure that for the year 2019, you’re ready and prepared to ride on every notable event that trends on social media.


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How to create a Facebook Custom Audience with Exclusion Targeting

You have already set up your Facebook campaign, you have managed to get a few conversions but now you want to target only those people who have not taken any action on your capture page. How do you do that?

Showing your ads to people who have already filled your lead form or made a purchase on your site is not only a waste of money but can also be annoying. What you need is a customized audience so that your ads show only to those people who are left to take any action.


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How to Optimize your IGTV Instagram Channel

If you haven’t already heard, Instagram has now released its very own video platform known as Instagram TV or IGTV

The release of IGTV comes with the rapidly increasing popularity of video as a preferred form of content consumption. IGTV is set to rival the video giant YouTube and Snapchat’s discover feature.

So what’s so special and different about this new social media contender?


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How to Pay for Facebook Ads in India with Paytm

If you’re a Facebook advertiser and you live in India, you may have come across a situation where your debit card just does not get accepted by Facebook as a payment method.

This can be extremely frustrating considering that many people do not have credit cards or are not comfortable using their credit card to make payments online.

Another issue that a lot of advertisers face is that Facebook is not very helpful when it comes to giving solutions for this particular issue.

I have tried contacting their support team on numerous occasions only to receive incomplete or incorrect information from their team.

But fortunately, there is a solution. You can make payments on Facebook without a credit card however you got to get a little creative in order to make it work for you.

I am going to cover payments via Paytm, however, there are other options as well.


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How to Prepare For a Social Media Interview in 2020

The need for a strong social media presence has never been greater than it has been now and in the year 2020, it’s going to get even more substantial.

Companies and brands have got onto the social media bandwagon and have only just started realizing the true power of social media marketing.

That being said, if you want to get a job as a social media marketer, you need to first be prepared for the kind of questions you will be asked during an interview.

But don’t fret, today I will show you how to prepare for a Social Media interview so that you can get your dream job and grow in your career.

This research is prepared based on surveys I have conducted with people from the digital marketing community as well as my own personal experience.


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