Copywriting is the art of selling with the power of your words. Globally, there is an increased demand for good copywriters.
They are needed everywhere!
You need a copywriter for the content on your website, social media, email marketing, podcast copy, video copy and so much more.
If you’re someone who is interested in copywriting or writes copy for your own business, here are 11 Free Copywriting tools that will make your life a lot easier!
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Wordtune is a useful tool that helps you rewrite or rephrase what you have written professionally.
This comes in handy especially when you’re writing captions for social media or content for articles. Just type in what you want to say and let Wordtune rephrase it.
It’s so awesome that it even corrects grammatical errors and professionally gives you a lot of captions to choose from. The best part about it is that it has a freemium model, so you don’t have to pay for it.
This might seem odd to you. How can amazon help with copywriting?
The truth is that it can.
Amazon has tons of resources to aid you in your copywriting journey. Here is a simple hack to leverage Amazon for your copywriting needs.
For example, if I want to write a unique tagline for a coach or consultant that helps Human Resource Professionals develop effective leadership skills, these are the steps I would follow:
- Go to amazon and type ‘HR Skills’ in the books section
- Select a book that has a good rating or an interesting title and tagline
- Take inspiration from this and modify your own copy.
Check the image below
Using the keyword ‘HR Skills’, I found the book above
Now the title and description itself are so interesting that I can use them as inspiration.
After a bit of modification, here is my own variation that I could use for my clients’ HR Course
‘The Ultimate HR Course: The Only Course You Will Need to Become an HR Leader’
In this manner, I have taken inspiration from Amazon Books and created my own tagline. You can apply this formula for any eCommerce platform that sells books, not just Amazon.
Pinterest is a treasure trove for great copywriting ideas.
I just love going through different swipe files on copywriting that are available there.
You can also search for creative ads and take inspiration from them when writing copy.
Definitely check out Pinterest to make your life easier when writing copy that converts.
If you’re writing for a SaaS business, then Product Hunt is a great place to get copywriting ideas.
Product Hunt is a marketplace for SaaS companies to list their products.
You can get inspired by checking out the headlines and body copy of different products by typing your category.
Once you have selected your favorite, just modify the content based on your needs.
Did you know that headlines are read five times more than a body copy?
Headlines are essential to get people to read your content. In fact, it’s going to be one of the most important aspects for a copywriter.
Writing engaging headlines that entice people to read your copy is an art that can be learned with practice. However, a tool can make your life a bit easier.
Here is a free headline generator tool that will help you get your juices flowing.
Works pretty well to even come up with topic ideas! While not all of them make sense, you will get some golden nuggets among the lot.
Rhymzone is a great tool if you’re looking for rhyming synonyms. It goes one step ahead and gives you access to synonyms, adjectives, descriptive words, lyrics, poems, and a lot more.
Definitely, a go-to tool if you want to make your copy catchy and engaging.
Besides just checking your word count, with the help of word counter, you can even check if you have overused certain keywords.
For example, a lot of us have a tendency of repeating words when we write content. With the help of word counter, you can check how many times you have repeated a specific word, and this way you can change those words to make your content sound more concise unique, and effective.
Ubbersuggest is a powerful SEO and content marketing tool that can help you with keyword research, competitor analysis, search engine traffic data, etc.
Besides their SEO-related features, another nifty feature that Ubbersuggest has is its ‘Keyword Ideas” tool. This is great when you need questions and subtopics for the keywords that you want to write for.
Copywriting examples is the ultimate swipe file for copywriting references across multiple categories.
You can choose the type, the style, and the audience and get access to some amazing ads that you can use for inspiration
When you’re stuck, this is a great place for inspiration. Choose the category, and style and get inspired instantaneously.
Swiplefile.com is another great resource for digital marketers, copywriters, and advertising enthusiasts. Just like copywriting examples, you can choose different categories and get access to ads within those categories for inspiration.
Neuroflash AI Writer is a powerful content writing tool that goes beyond just giving you ideas for copy.
You can practically use the power of AI to write entire articles however I use it mostly for just getting tagline suggestions and blog structures.
It’s very intuitive and if used well, you could become a content marketing powerhouse with the help of this tool.
Wrapping it Up
To summarize, there are several tools that can help you in your copywriting journey however here are my top 11 free copywriting tools that will help you gain some insane conversions if used well.
- Amazon Books
- Product Hunt
- Headline Generator By Content Row
- Word Counter
- Copywriting Examples
If you liked this article, do share it with your friends and if you’re looking for a freelance digital marketer or copywriter, send me a whatsapp message by hitting the whatsapp icon
Odell Dias is the founder of RightlyDigital.com where Online Marketing concepts are made easy. He has over 6 years of experience in the Digital Marketing industry, helping brands and individuals alike to achieve their marketing goals. He is known as one of the best digital marketing freelancers for small-to-medium-sized businesses.