The internet has redefined almost every aspect of human lives. Every industry, whether it is business, entertainment, education, or healthcare, has been influenced by the development of the internet. More and more people are coming online, relying on it for their daily activities and chores. The popularity of the internet presents an exciting opportunity for many entrepreneurs to do business.Read more
In the world of search engine optimization (SEO), change is the name of the game. And in the year 2019, whether it is on-page SEO or off-page, the story isn’t different.
To stay ahead of the curve, it’s always good to maintain a checklist of best practices to follow.
While SEO is a vast subject, today we will discuss one aspect of SEO that we have the most control on, and that is On-Page SEO.
SEO techniques are constantly changing. What was important 5 years ago may not be considered now.
How does one find out which techniques to incorporate and which to ignore?
Should I focus on keywords, link building, title tags, meta descriptions?
These are few questions that come to mind when thinking about SEO.
As a digital marketer and a blogger, one of the most commonly asked questions that I come across is ‘How to write for Search Engines?’ or better still ‘How do I make sure I have added enough keywords to rank well on Google?’
My answer to those questions will always be the same: Write for humans and not for Search Engines!
Now I know that this might raise a lot of eyebrows, perhaps I have even committed the ultimate crime of insulting the SEO Gods, but all I ask of you is to hear me out.