Digital Marketing, a few years ago may have been an alien concept, unheard off, for most people. However, now just like engineering, every third person wants to become a digital marketer, especially in India.
You’ll find thousands of so-called experts out there who claim to be gurus in digital marketing. They will lure you with promises of free ebooks, training videos, ‘secret blueprints’ that have apparently never been heard of. These are lead magnets so that you can get hooked to their products or services.