SWOT Analysis in Digital Marketing: What, Why and How!

SWOT Analysis in Digital Marketing: What, Why and How!

Digital Marketing is an ever-changing field. The speed at which technology is transforming calls for a disciplined approach to tackling business challenges.

In order to get your business started and then stay ahead of the competition, conducting a SWOT analysis is absolutely necessary.

It is a method of structured planning that can be applied to a business, a product, industry, place or even an individual for that matter.

In the field of Digital Marketing, applying SWOT analysis while starting your business or assessing a product could help you understand where you stand and how to capitalize on the vast amount of opportunities within your industry.

SWOT analysis needs to be done even before you consider spending any money on a marketing campaign.

So let’s find out a little more about what SWOT analysis is and how we can apply it in the Digital Marketing spectrum.

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How to Create a Beautiful Landing Page on WordPress within Minutes

How to Create a Beautiful Landing Page on WordPress within Minutes

A beautiful landing page can make all the difference in helping you achieve your marketing goals. It can help you capture leads, get new clients, or get the information you require from your audience.

But very often than not, we get stumped when it comes to creating a landing page. The whole concept seems complicated. 

WordPress makes things easy for its users however even then most of us fall flat when it comes to getting everything perfectly right. 

Well, today is your lucky day, because after you’re done reading this article, you will be able to create stunning landing pages for your WordPress website within minutes and for absolutely free.

The best part is that you do not require any coding experience whatsoever.

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4 Free Digital Marketing Tools Using the ‘The Art of War’ Technique

4 free digital marketing tools using the art of war technique

The Art of War is one of the world’s most insightful military texts that was published about 2500 years ago by Sun Tzu.

To this day, the Art of War is widely used by Business Entrepreneurs, Sports Coaches, and Military representatives to help with achieving their unique business goals.

The manuscript lists a set of principles that if followed correctly claims that you can win any battle irrespective of the number of troops you possess.

In fact, these techniques had been famously used in the Vietnam War where America faced an embarrassing defeat even though they had deployed over 2,709,918 troops in the entire Vietnam Era.

Taking inspiration from the techniques laid out by Sun Tzu, here are 4 Free Digital Marketing Tools that imbibe the lessons from the Art of War

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3 LinkedIn Marketing Super Ninja Strategies that will make you look like a Boss

3 Linkedin Marketing Super Ninja Strategies

Social Media Marketing is like the Game of Thrones – One of my favorite shows on television right now that has multiple storylines that you just can’t keep up with at times.

While many of us are hooked to various storylines, we often overlook the ones that don’t seem too obvious, in Game of Thrones, it is the White Walkers, whereas, in the Social Media World, it is LinkedIn Marketing.

For many of us, tackling B2C customers is easy, we are well versed with social media platforms that cater to those needs. Facebook, Twitter, Instagram, Pinterest, our choicest weapons for battle.

But B2B customers are like strange creatures that we just can’t penetrate with our usual weapons, we need something different, something alien, it could be like that mystical sword in the Game of Thrones called Valerian Steel, we need LinkedIn Marketing techniques that work.

To help you with this, here are some of the LinkedIn Marketing Strategies that will make you look like a total boss.

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4 Free Online Marketing Courses with Certificates to Kick-Start your Digital Marketing Career

Online Marketing Courses

 

The digital marketing landscape is constantly evolving and has seen a huge rise in demand for online marketers across the world.

In order to meet these demands, many institutes have started offering online marketing courses for beginners and professionals alike.

While some of these courses offered are brilliant and will definitely give you an edge in the industry, most of them can’t keep up with the ever-changing nature of the digital marketing field.

Not only are these courses outdated, they also come with a heavy price. 

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